Saturday, February 14, 2009

Hispanic dolls now on DVD

America's Favorite Hispanic Grandparents Are Coming to DVD
Marketwire February 13, 2009

Peace Arch® Home Entertainment, LLC, the U.S. home entertainment joint venture between Peace Arch® Entertainment Group Inc. (AMEX: PAE) (TSX: PAE), and ContentFilm plc (AIM: CFL), along with Baby Abuelita Productions, the maker of the lovable Hispanic grandparent dolls that have captured America's heart, are pleased to announce the DVD release of "Baby Abuelita."

"Baby Abuelita" introduces children to Abuelita Rosa and Abuelito Pancho, the "Abuelitos" every child would love to have! They live in a fun house on Fiesta Beach, where children can experience exciting and magical adventures with great songs such as "Los Pollitos Dicen." The first title in the series, "Baby Abuelita: Family Fiesta," features three episodes and is loaded with bonus features.

"We have been looking to expand our children's property into the Hispanic market," says Berry Meyerowitz, president of Peace Arch Home® Entertainment. "The Baby Abuelita series is a great fit as it entertains and educates children while staying true to Hispanic heritage."

"The 'Family Fiesta' DVD is a bilingual animated series aimed at the pre- school market," says Carol Fenster, CEO of Baby Abuelita. "The 'Baby Abuelita' series was developed to preserve Hispanic heritage through adventures and musical fun for the entire family."

Baby Abuelita is quickly becoming a leading children's Hispanic property having already received numerous toy and home video awards from parenting and children's industry organizations, including iParenting Media, Mother's Choice Awards, and Creative Child Magazine.

Peace Arch® Home Entertainment will be releasing "Baby Abuelita: Family Fiesta" on DVD on March 17, 2009. The DVD will be available for $14.99 SRP at major retailers across the United States.

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